Our Story

OUR ORIGINS & PHILOSOPHY

Founded by Scientists.
Grounded in Ritual.

Bridging traditional Japanese tea master craftsmanship with modern biochemical research for pure, unadulterated everyday wellness.

MEET THE FOUNDERS

Dr. Karthik Shenoy & Shreya

As research scientists, we spent years studying molecular biology and nutritional biochemistry. When we discovered authentic ceremonial matcha during scientific research visits to Japan, we experienced firsthand the profound synergy between L-theanine and natural caffeine — creating hours of relaxed, laser-focused alertness without jittery heartbeats or afternoon exhaustion.

Returning to India, we noticed that most matcha available locally was stale, dull brownish-green, heavily oxidized, or laced with sugar and fillers. We set out to change that: establishing direct partnerships with heritage tea estates in Shizuoka to deliver single-origin, first-flush, stone-ground matcha and roasted hojicha directly to your cup.

AMISO Founders Story

TERROIR & TRADITION

The Shizuoka Terroir

Nestled beneath the snow-capped peak of Mount Fuji, Shizuoka Prefecture produces over 40% of Japan’s premium green tea. The nutrient-dense volcanic soil, crisp mountain air, and constant river mists provide natural protection from harsh sunlight.

Three to four weeks before spring harvest, the tea bushes (Camellia sinensis) are covered with dark shade screens. Shading halts photosynthesis, forcing the plant to pump massive amounts of chlorophyll and the calming amino acid L-theanine into the tender top buds. These young leaves are hand-harvested as Tencha, destemmed, and slowly milled on granite stone wheels at just 30 grams per hour to preserve delicate antioxidants.

Shizuoka Japan tea origin

The AMISO Lab Promise

Every batch of AMISO matcha is batch-tested for heavy metals, radiation, moisture, and microbial purity before being vacuum-sealed into multi-layer foil pouches with zipper freshness seals. Zero fillers. Zero sugar. 100% pure green tea.

EXPLORE THE TEAS ↗